Frotcom South Africa launches the “Big 5” to Unzip Hidden Profit!

During July 2013, Frotcom South Africa arranged two regional conferences, one in the “mother city” of Cape Town, in the shadow of the iconic Table Mountain and one in “Egoli” – Johannesburg, the economic national “power-house”, 1,600 km from Cape Town. The conference theme was “Unzip Hidden Profit – Potential from your Mobile Fleet Assets” and the guest speaker and presenter was Nuno Liñan, CMO at Frotcom International. South Africa is a mature market vehicle tracking market. Frotcom South Africa has consequently developed an effective strategy of effectively focussing on the following “Big 5” differentiators: 1. Cost Reduction management tool; 2. In-cab workforce performance optimization; 3. Integrated Wireless Sensors; 4. Back-Office System Integration; 5. Geo-fencing matrix and eco-driving. Nuno Liñan introduced the Frotcom Fleet Intelligence system, described the benefits and did a live demonstration of the product. The audience was astounded at the superior performance of Frotcom as opposed to the competitors’ products. Almost without exception, Frotcom scored tops in the fields of Cost management and Workforce modules and how the system can interface with the various corporations’ ERP systems. “We have a winner!”, said Colin Doyle, CEO at Frotcom South Africa. This has been proved by the fact that Frotcom South Africa has within the space of 10 days moved onto “Project specification” level with four major clients. “It is the intentions of Frotcom South Africa to make significant inroads into the Fleet Intelligence environment by its unique focus of the “Big-5”, this time not the Lion, Cheetah, Elephant, Buffalo or Rhino”, reiterates Colin Doyle, “and we look forward to a long and profitable partnership with Frotcom International”.